Nuema and Madleine together by the river in Nuremberg
The people behind the perspective

Meet
NUMA.

Two creators. Two perspectives.
One shared obsession with places worth experiencing.

Madleine holding her camera in a cable car in the Alps
M.Madleine / Co-founder

Hospitality
Brand Strategist

I’m Madleine, a hospitality brand strategist with a degree in tourism, a degree in International Business and agency experience in social media and storytelling.

I grew up in my family’s four-star hotel. At 22, I was already running it. At 23, I bought my own house and turned it into a luxury Airbnb.

Since 2020, I’ve built brand strategies for hotels, Airbnbs and hospitality brands. I know the business from the inside: what guests want to feel, and what a property needs to stand out and get booked.

HOSPITALITY · BRAND STRATEGY · POSITIONING · STORYTELLING · BUSINESS
Nuema by the sea at dusk
N.Nuema / Co-founder

Creator in front.
Manager behind the scenes.

I’m Nuema, a content creator, videographer and social media manager with a degree in International Business.

I’ve been in front of the camera since a young age. That’s why my videos feel natural and real, never staged.

For the past five years, I’ve also worked behind the camera, producing high-aesthetic video and photo content for brands.

My own channels reach hundreds of thousands of viewers, with an audience from Germany, Austria and Switzerland.

I’ve worked with brands like Huda Beauty, NEQI and bamtoo. For NUMA, I bring on-camera experience, a strong eye for visuals and an instinct for trends.

CONTENT CREATION · VIDEOGRAPHY · PHOTOGRAPHY · SOCIAL MEDIA · ON-CAMERA
The friendship behind NUMA

Off camera.
Still us.

Nuema and Madleine playing padel together
Time to play.
Nuema and Madleine enjoying an evening together
One more shared memory.
Why two?

Travel happens
between people.

A look across breakfast. A tennis match. A shared spa break. Getting ready before dinner. Laughing on the ski lift.

We don't cast friendship. We bring it with us.

Explore the work ↗