
Hospitality
Brand Strategist
I’m Madleine, a hospitality brand strategist with a degree in tourism, a degree in International Business and agency experience in social media and storytelling.
I grew up in my family’s four-star hotel. At 22, I was already running it. At 23, I bought my own house and turned it into a luxury Airbnb.
Since 2020, I’ve built brand strategies for hotels, Airbnbs and hospitality brands. I know the business from the inside: what guests want to feel, and what a property needs to stand out and get booked.



